I always find that things go smoother when I've developed a small business outline. This helps in laying out what needs to be done. Things will be added and removed later on of course.
Product - Your product or service.
What is your product or service?
What set's your product apart from the competition?
What end user gains are there to be had when your products or services are purchase?
What is your products pricing?
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Create -
Product sales pitch (copyright)
SEO Optimized Website
Product Brand
Content ( Where is your website information coming from?)
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Research
*Customer Profile
Who are your customers?
What other interests might they have?
Where might these customers be located?
What are their browsing habits?
*Keywords
What keyword phrases might be used to arrive at your products homepage?
What keywords are your competitors using?
What keywords are not being tapped?
*Competition
Who are your major competitors?
Where are they advertising?
*Pricing
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Advertise -
Social Networking Sites
Comment Form Backlinking
Ezine Articles and Directories
Video Networking Sites
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Track
google analytics
page rankings
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Revenue
Adsense
ClickBank
Affiliate Commisions (Amazon, eBay etc)
Affiliate Referrals
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Incentives (Hooks)
What incentives does your product or service offer customers?
Free ebook?
Free Newsletter?
Free Offers?
Opt-in Advertising?
